Marketing Tricks: Lifetime Warranties
- At October 20, 2024
- By Daniel
- In Education, New Video
0
Most product lifetime warranties have many exclusion and restrictions, and the expense of receiving warranty service can exceed the products retail price.
In this video:
• Your lifetime versus product lifetime. 00:35
• Lifetime warranty exclusions & restrictions. 1:46
• Shipping and return shipping not included. 2:43
Marketing Tricks: Home Warranties
- At July 18, 2023
- By Daniel
- In Education, New Video
0
So called “extended home warranties” are actually repair service contracts. They are advertised to save home owners thousands of dollars in repair costs. But, like all extended warranties or service contracts the devil is in the details. Exclusions, deductibles, and preexisting conditions can quickly turn a make any perceived savings disappear.
In this video:
• Warranty versus service contract. 00:44
• What is covered. 2:10
• Limits and exclusions. 3:28
• Service call fees and response time. 5:04
• Contract target market. 6:19
• Take aways. 7:32